Allianz Ayudhya partners with BDMS launching "My First Class @BDMS" Aiming to grow the high network customer and reinforcing both companies’ leaderships in healthcare and protection in the market
Allianz Ayudhya Assurance strengthens its leadership in life and health protection and grows its high network customer segment by announcing the partnership with Bangkok Hospital Group (BDMS). Leveraging from BDMS’s largest private hospital network in Thailand and Cambodia, Allianz Ayudhya works together with its partner to develop and introduce the first of its kind “My First Class @BDMS” offering an exclusive holistic medical service with first class experience to the customer. With the holistic approach, the plan covers all medical treatments and services of inpatient and outpatient along the journey; from medical check-up, vaccination, medical treatments, to dental care, maternity, vision, as well as nursing care at home within 100 million baht protection plan per year.
Mr. Bryan Smith, President and Chief Executive Officer of Allianz Ayudhya Assurance PCL, said “As the leader in life and health insurance products, Allianz Ayudhya continues to develop solutions that meet with the needs the consumers. Especially under the light of critical illness or even more complex disease evolving in our world, a quality medical treatment is required in order to help patient get through this difficult moment. Allianz Ayudhya would like to take a more proactive role in offering a health protection in a holistic approach, from preemptive, to treatment and follow-up. And to achieve that, we need a partner that shares same vision in delivering the best health care treatments and services. And it’s our great pleasure to have BDMS as our partner – the perfect combination of World Class Health Care and World Class Protection to the Thai consumers”
“We work together to develop our business and internal systems, covering three main areas: 1) Increasing the number of foreign customers to BDMS hospitals through our existing Allianz Global network. 2) Develop an Exclusive Health Insurance Plan for BDMS Hospital, and 3) Develop the cooperation through API that will allow the coordination between hospital, clients and insurance companies to be quicker and more convenient. We are confident that the partnership between BDMS and Allianz Ayudhya will create a new phenomenon for the Thai life insurance industry in terms of our focus on developing life protection and health care products that address the needs of high-end customers and providing superior customer experience”
Dr. Poramaporn Prasarttong-Osoth, the Chief Operating Officer, BDMS, and the Chief Executive Officer, Bangkok Hospital Group said the BDMS has been committed to continuously providing high-quality medical care and treatment for Thai and international patients and improving the professional knowledge and the skills of doctors and medical personnel. The unwavering commitment to quality excellence has earned the group a reputation as one of the most prestigious hospital networks in the Asia Pacific region. The BDMS’s high-quality standard is resoundingly confirmed by its achievement of certification as assessed by a world’s leading non-profit patient safety organization Joint Commission International (JCI) and professional affiliation with international medical institutions and medical schools such as the MD Anderson Cancer Center, the Cedars-Senai Neurosurgery, the Hannover Medical School.
Now, the BDMS family consists of six major hospital groups - Bangkok Hospital, Samitivej Hospital, BNH Hospital, Phyathai Hospital, Paola Hospital and the Royal Hospital, making it the largest medical group in the country.
To achieve its goal of delivering the best medical care possible to patients, the BDMS gives special attention to high quality medical care and treatment, human resource, research and development and the most advanced technologies. With this in mind, patients can be confident in the care it provides and have the peace of mind that they are in good hands,”
Ms Patchara Taveechaiwattana, Chief Market Management Officer, Allianz Ayudhya Assurance PCL, said “As one of the pillars of our partnership with BDMS, today we have successfully worked together in developing and launching "My First Class@ BDMS" targeting the high network customers whose annual income is about 4 million baht and the ones looking for best medical services, preferably from the best medical group like BDMS. Our secondary targeted customer would be the expats who live and work in Thailand as well as those high networks and business owners in neighboring countries who prefer receiving medical services in Thailand, and particularly with BDMS hospital network.
My First Class @BDMS is a life and health protection plan that covers comprehensively inpatients and outpatients medical expense. It’s offering up to 100 million baht protection coverage (maximum package) per year in 45 BDMS hospital located in Thailand and Cambodia. The plan also provides protection in a holistic approach, from preemptive, to treatment and follow-up; ranging from check-up, vaccination, treatments, dental, maternity, vision as well as many first class services such as medical evacuation, personal assistant (Concierge Service), and rehabilitation home care (Nursing Care Service). There are also many more benefits for health prestige clients, for instance, special birthday gifts and special phone numbers dedicated exclusively for policy services, etc.
With first-class coverage and service that no one else can offer, we expect that this product will be well recognized by the high network customer. And we target 400 million baht premium by first year of the launch.
Dr. Trin Charumilind, the Chief Medical Officer, BDMS, said the BDMS has striven towards excellence by consistently enhancing the quality of patient care and employing the latest medical technologies to ensure advance procedures and continually provide excellent healthcare to patients. The group has also placed great emphasis on the improvement of knowledge and skills of doctors and medical personnel as well as knowledge sharing in research collaboration with leading hospital worldwide. The effort combined with qualified personnel enable the BDMS to offer 10 Centers of Medical Excellence in various specialties where individuals can visit a trusted doctor and access quality associated with health services.
Apart from quality services, the BDMS has a strong referral system and a patient support program. The referral center is open around the clock to manage all referrals to medical centers in the country and overseas. In addition, the center is able to arrange emergency helicopter transports of trauma patients from a hospital that provides primary or secondary care for them to receive tertiary care in another hospital.
“With regard to our partnership with Allianz Ayudhya, we would like to ensure that the patient will receive the highly reliable clinical care in every aspects. And we will together lift up this medical service into the next level
My First Class @BDMS is offering in 2 plans: 1) Beyond Platinum (100 million baht coverage) with customer from 6-70 years old can apply, with extension up to 84 years old. 2) Platinum Plan (80 million baht coverage) that allows a person age from 1 month and 1 day to 70 years of age to apply, with extension up to 84 years old. Interested customers can contact Allianz Ayudhya Assurance Agent or Allianz Ayudhya Customer Care Center 1373.
Customers can search through Allianz Ayudhya Care Network hospitals where health checkup and medical treatments are provided for individual, group and personal accident insurance, as well as life insurance medical examination.